![]() ![]() ![]() ![]() Perhaps most notably, however, Snapchat is said to be working on a way for developers to integrate its AR camera into other applications: Snapchat paid $64.2 million for Bitmoji’s parent company Bitstrips in 2016, so it would make sense to try and attract as many users to the Bitmoji platform as possible. In addition, it could prove as a better option than logging in with a service like Facebook, especially in light of recent data scandals.įurthermore, Snapkit’s login feature would allow users to port their Bitmoji avatar to other platforms. The report, citing people familiar with Snap’s discussions with developers, explains that Snapkit’s login feature would allow users to signup for other services using their Snapchat login, as opposed to creating a new login.Īllowing users to login with Snapchat credentials on other platforms would give users stronger ties to the platform, thus making it harder to leave. The platform would allow other applications to offer a “Login with Snapchat” option, as well as access key Snapchat features… According to a new report from TechCrunch, Snapchat is planning the launch of its first developer platform, referred to as Snapkit.
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